March 2023 - The Dr. Claude Kershner Show

Personality Traits That Set Creative Leaders Apart From Bureaucratic Non-Creatives in Problem Solving

By Claude Kershner IV | March 23, 2023

Arthur D. Levinson, the chairman of Apple Inc. and former chairman and CEO of Genentech, advises that the key to creating an innovative environment is to hire innovative people, listen to their needs, and implement their ideas.

Funding Your Venture: The Importance of Accounting, Mentorship, and Entrepreneurship Education

By Claude Kershner IV | March 11, 2023

The promise of securing funding from investors or commercial lenders can be enticing. Yet, it’s important to be aware of the many misconceptions and common myths that come along with it. Investing in mentorship and education, understanding the language of business and finance, and exploring alternative funding methods are all essential to building a successful business.